Course Description
Having a strong HR communications strategy is becoming increasingly more important. This 5-days Program brings together some of the communications strategy must incorporate a captivating design and leverages available technologies, all while aligning to the brand and the culture of the organization. As there are many employee programs that HR develops, manages and oversees, getting the best return on investment is only possible with a strong communications strategy.
Most organizations are now aware of the tremendous value that effective HR communications deliver everything from recruiting campaigns and hiring to performance management and transitions. Still, many well-intended communications programs fail to deliver, despite the time and resources invested in them.
You can ensure your HR communications are highly successful by developing an excellent understanding of the strategic components of an effective HR communication strategy, while utilizing all available communication and channels.
Develop practical and relevant skills that are suitable for both HR practitioners and line-managers with development or personnel responsibilities.
Course Objective:
By the end of this course you will:
· Create alignment between your company strategy, brand and HR programs
· Learn to build an effective HR communications strategy and plan
· Understand which communication tactics work best for particular HR programs
· Identify the characteristics of your audiences specifically for HR communications
· Understand information cascades, change communications and social structures
· Choose the right communications tactics right when you need them
· Incorporate company culture through language, actions and icons
· Develop an actual plan and strategy to implement for your HR communications
· Implementing the latest techniques in Human Resource Management
· Understanding the advantages of effective human resource management
· Building awareness of key HRM, HRD and HRP strategies for improving organizational success
· Appreciating strategic human resources development and personnel management practices in the workplace
Course Certificate:
Masters Certificate will be issued to all attendees upon course completion.
Who Should attend?
This Program is designed for Chief Officers, Global Heads, Senior Vice Presidents, Vice Presidents, Directors, Managers and Analysts of:
· HR Communications
· Internal Communications
· Compensation & Benefits
· Recruiting
· New Hire Orientation
· Leadership and Employee Development
· HR Business Partners
· Human Resources
· Employee Relations
· Employee Engagement
· Employee Services
Course Outline
Day 1
HR Communications Styles and Where Yours Fits
· Beyond Understand the different communication styles Identify the different styles and how the are commonly approached when facilitating HR Communications
· Identify styles including analytical, driver, amiable and supportive
Communication, Influence & Conflict Management
· Channels of communication
· Effective listening skills
· Emotions and rapport
· Persuasion and negotiation: the keys to personal influence
· Managing conflict assertively
Day 2
Personal Effectiveness, Time Management and Delegation
· Understanding yourself and your organizational environment
· Outcome orientation
· Setting personal and team objectives
· Managing performance
· Finding and using time effectively
· A model for effective delegation
Day 3
Unite HR Strategies with Compelling Communication Plans to Get the Most out of every Employee-Facing Program
· Help employees understand and better appreciate HR created programs offered
· Employ a strategy creates better awareness of changes in employee programs
· Increase utilization of available employee programs
· Develop strategic approach to how HR Communications can provide valuable support to common HR programs as: recruiting campaigns, hiring, new hire orientations, performance management, training development mentorship, performance reviews, total rewards, salary, bonus, commission, recognition bonus, alumni communications mergers and acquisitions, employee lifecycle management, etc.
Examine Where Tactical Programs Meet Strategic Planning for HR Communicators
· Examine best practices in achieving HR Communicators ultimate goal for workplace productivity
· Explore Tactical Approaches HR Communications activities for programs, systems, training and communications
· Explore Strategic approaches where HR Communications can have an impact to leadership, decision making, organizational structures and communications
· Employ multiple communications channels while staying consistent on the message
Day 4
Understand HR Communications’ impact on Critical Thinking and Problem Solving:
· Fostering critical thinking
· Critical Thinking & Problem Solving Skills
· Problem Solving & Related Theories
· Add Creativity to your Decision Process
· Brainstorming - Generating Options
· Critical Path Analysis - Planning and Scheduling Complex Tasks
· Decision Trees - Powerful Quantitative Analysis of Decision Impact
· Force Field Analysis - Analysis of all Pressures For and Against Change
· Decision Making & Strategic HR Leadership
· Enhancing HR Leadership through better decision making
· HR Executive Decision Making
Day 5
Hr Communications’ impact on Organizational “Training, Learning & Development”
· Innovations in training and development
· How to priorities training
· A new approach to doing training needs analysis
· A process approach to evaluation – case study
· Technology Enhanced Learning and online E-learning training programs
· How flat organizational structures and empowered teams affect training and development
Key Issues for HR communications in the 21st Century
· The new HR structure
· Value of trend analysis
· Proving ROI on HR activities – should HR be a profit centre
· A financial look at Talent Management –why do good people leave?
· Use of technology in HR communications
· Review