This is a Live Instructor-Led Online training module. It covers all the vital aspects of digital marketing like website planning and development, google analytics, SEO, learning about SEO tools, PPC advertising, e-commerce and its tools, med
Training Format:
This is a Live Instructor-Led Online training module.
Overview
It covers all the vital aspects of digital marketing like website planning and development, google analytics, SEO, learning about SEO tools, PPC advertising, e-commerce and its tools, media marketing and so much more.
Detailed Outline:
Introduction to Digital Marketing
- Introduction to Digital Mediums
- Website Planning & Development
- Google Analytics: Analyze your website performance, Tracking conversions
SEO or Search Engine Optimization
- Search Engine Optimization
- Planning SEO of a website
- Monitoring SEO process
- Learning SEO tools
- On page and Off page Optimization
PPC Advertising
- Search Engine Marketing-SEM or Online advertising
- Ad Networks – Google AdWords
- Tracking & Measuring ROI of Online Advertising
- Search Campaigns or Digital Display Campaigning
Social Media Marketing
- What is social media?
- Facebook, LinkedIn, Twitter, Google+ Marketing
- Video Marketing
- Content Marketing
E- commerce & Tools
- Email Marketing
- Ecommerce Marketing and Affiliate Marketing
- Going Mobile and Competitor Benchmarking
- Making your Web mobile friendly
- Boundary Spanning Competitors
- SEO/SEM Benchmarking tools
The Delphi Star Training Institute is a premium corporate training provider established with the motto to provide unique, innovative and effective training opportunities for people aspiring to enhance their skills, not only to meet manpower requirements, but also to cope with market trends.
The Delphi Star Training Institute is committed to impart the highest quality of education and exposure to help develop the next generation of business leaders with global outlook and capability of adapting to the fast changing business environment of the world. By introducing new specialization courses and adopting an innovative online interactive technique, the institute has been constantly working to develop professionals with vision, courage and dedication to initiate and manage the change.
In today’s world, distinguishing yourself from the competition in the cut throat global job market requires professional certifications, which is where we, at Delphi Star Training are equipped to fast track your career and personal growth. Regardless of your industry and career path, the various courses offered by us are sure to match yours and your organization’s requirement.
We are the leading Professional Training institute in Middle East providing training for Project Management, HR Trainings, Accounting & Auditing, Information Technology, Finance, Quality Management, Digital Marketing and many more. Delphi is a unique platform for professionals, academic to get outstanding knowledge, quality exposure, and immaculate scope to reach to their target position.
At Delphi the faculty members are vision driven and are inspired with a passion for teaching – a drive that makes them prestigious and outstanding. The faculty members at Delphi functions as mentors and facilitators, making learning interactive experience and more enhancing. The Institute also invites people from the corporate sector and academic field as visiting and guest faculty to share their experiences with the students.
“Education is not preparation for life; education is life itself” ~ John DeweyAreas:
- Finance
- Accounting
- Information Technology (IT)
- Sales & Marketing
- Information Security
- Supply Chain Managment
- Project Management
- Human Resource (HR)
- Quality Management
Commitment:
Driven by its unshaken commitment and vision to provide quality training to the business sector as well as the public sector, Delphi Training Institue has achieved a name in the market that stands by all the aforementioned values.
Approved By:
Knowledge and Human Development Authority KHDA
This course focuses on essential skills and concepts related to digital marketing basics. It includes learning about key areas like creating a web presence, optimizing content for search engines, online marketing, using social media platform
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