Certified Sales and Marketing Professional (CSMP)

by Infonet Institute

KHDA approved certificate is provided. It will teach the participants about practical applications, theories, contexts and concepts of marketing in real life scenarios as used in the business world. It will also develop your understanding of

AED 2950

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Infonet Institute Logo

img Duration

24 Hours

Course Details

This program will teach the participants about practical applications, theories, contexts and concepts of marketing in real life scenarios as used in the business world. It will also develop your understanding of marketing as a central activity int he firms strategy.


The objective is to learn about the customers, their needs/wants, defining markets, identifying competitors, monitoring profitability, leveraging equity and so much more. 


Outline: 

- Overview of marketing management
- Experimental marketing for competitive advantage
- Marketing strategies/plans
- Customer lifetime value
- Gaining insights of the market
- Creating customer satisfaction, value and loyalty
- Business market analysis
- Dealing with the competitors
- Target marketing and segmentation
- Organizational buying behavior
- Positioning

Note:

- KHDA approved certificate is provided at the end.
- AED 100 will be charged separately for Ministry Registration Fee.
- Certification by Ministry of Education Dubai AIBM Certificate AED 950 (Optional).

Infonet Institute was established in 1999. Through its wide range of courses, Infonet Institute has served the market with high-quality training and it successfully envisioned a firm desire to drive the career and future of the students and working professionals forward and bright. It offers training in the following areas:

 

- Finance/ Accounting

- Management

- Soft Skills

- Languages

 

Infonet Institute has consistently redrawn educational paradigms, introducing new facets to educational courseware, delivery and certifications. 

 

Affiliation: 

 

American Institute of Business and Management

 

Approved By: 

 

Knowledge and Human Development Authority (KHDA)

  • Karama Branch

    312, Al Attar Shopping Mall, Karama, Dubai

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    (Institute Review)

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  • (Institute Review)

    55 years ago

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