This training on display audit training equips field reps with the most important details to keep in mind during an audit, as well as hitting on all the requirements to gain a true understanding of product sale trends.
DurationAudits and inspections are key to how a brand is perceived by consumers in-store. Strategic retail audits provide the information companies need to optimize their product marketing and sales.
This training on display audit training equips field reps with the most important details to keep in mind during an audit, as well as hitting on all the requirements to gain a true understanding of product sale trends.
Benefits:
Contents:
Products:
1. Products on display
2. Testing and demonstration
3. Display Setting
4. Safety protocols
Layout:
1. layout of the display work - Success rate calculations
2. Shelves and Stocks measurements
3. Overcrowding impacts
4. Calculate the best time for product sale
5. complimentary products
POS Material:
1. Promotional material quantity
2. Dates on Products
3. Branding elements results
4. Material displayed
Window Display:
1. Consumer reactions for the product
2. Consumer visualizing the product
3. Displays hygiene and attraction reporting
Other:
1. POS system automations
2. Shopping carts
3. Entrances and exits
Mobile Audit System:
1. Unlimited forms, questionnaires and checklists
2. Free industry standard templates to help you get started
3. Advanced features like Scoring and Photo Capture
4. Shortcuts and easy data entry for faster evaluations on-site
5. Realtime data reporting for quick decision-making by management
1. Monitor Product Conditions
2. Monitor Shelf Interactions
3. Track Product Placement
4. Ask Shoppers to Share Feedback About Displays
5. Monitor Sales on a Micro Level
6. Identify Inventory Levels Over Time
7. Monitor Theft
8. Tracking POS
9. Check for Trends vs Competitor’s Marketing Activity
10. Take Photos (techniques) of Your Competitor’s Promotions
11. Shelf Interactions of Competing Beverages
12. Close Monitoring Competitor’s Pricing"
Kings Global Career Academy is a leading training institute aiming to provide quality training services in a bid to enhance skills and impart experience to individuals, corporations & government organizations to rise in the corporate ladder. It provides more than 10,000 corporate courses in locations of more than 10 cities across the globe.
Pillars of Kings Global Career Academy:
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