Certified Marketing Professional (CMP)

by Capital Education Dubai Campus

You will receive 'the Certified Marketing Professional (CMP) certificate from the UK' upon successful completion. This course will introduce you to the principles of marketing strategies, develop your understanding and knowledge of formulati

AED 3000

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Course Details

This program will introduce you to the principles of marketing strategies, develop your understanding and knowledge of formulation, implementation and control of marketing strategies. You will explore segmentation, positioning and targeting concepts and learn to analyze marketing mix individual elements. 

 

Outline:

  • Marketing Concept
  • Marketing process overview
  • Macro and Micro Environment
  • Benefits of building customer satisfaction
  • Buyer Behavior
  • Segmentation
  • Targeting and Positioning
  • The shift from the 4Ps to the 7Ps
  • Extended Marketing Mix
  • Consumer markets, Organizational markets, Services, International Marketing

 

Certification:

You will receive 'the Certified Marketing Professional (CMP) certificate from the UK' upon successful completion. 

Capital Education Dubai Campus is a multi-award-winning academy with a primary focus on professional courses like business, technology and design. It has produced 23 national award-winning designers over the years. 

Quality is the main focus for the entire management of Capital Education and it goes the extra mile to assure the quality of education and services to all the clients and customers. 

 

Approved By: 

  • Knowledge and Human Development Authority KHDA
  • Pearson UK (UK's largest awarding body)
  • Qualifi, UK (UK's gold standard in education)
  • Oud Metha Branch

    Capital Training 14 12B St (Spectrum Building G02), Oud Metha, Dubai

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