This programme will help you understand a wide range of marketing functions and understand the key principles of this ever-changing global business environment. You will be exposed to a range of theories and practices in marketing research,
DurationThis program will help you understand a wide range of marketing functions and understand the key principles of this ever-changing global business environment. You will be exposed to a range of theories and practices in marketing research, consumer behaviour, advertising, retailing, sales, branding, e-marketing and promotions.
With this degree, you will acquire the ability and competence to contribute towards the development and implementation of marketing strategies, market analysis, promotional opportunities and more. The program goes beyond the usual classroom learning to include hands-on examples, real-world experiences and international exposure.
Benefits:
It will also give you foundational entry-level knowledge and path towards Chartered Institute of Management Accountants (CIMA) Professional Qualification. CUD is accredited by CIMA. With this programme, you can start your CIMA journey by getting an entry at the CIMA exam at the end of the second year.
With CUD, you can access to a wide range of preparatory resources and begin your CIMA journey while enrolled for this programme.
Canadian University Dubai (CUD) was established in 2006 to deliver high-quality undergraduate, graduate, continuing and corporate education in the UAE, and to provide a gateway for students to pursue higher education opportunities in Canada.
CUD is located in the heart of downtown Dubai and each of our academic programs is based on Canadian curriculum and education principles. This gives students the opportunity to obtain a Canadian education while experiencing the unique culture and values of the United Arab Emirates. With over 100 different nationalities that call our University home, our diverse student community is building bridges across cultures and continents in one of the world’s most dynamic cities.
Our goal is to move each individual forward as a well-rounded, lifelong learner and a good global citizen. To achieve this, emphasis is placed not just on academic achievement, but also on extracurricular involvement. Our vibrant student life provides something for everybody, from sports to concerts, and various international trips in between. Students are also involved in many different types of social activities, including community fundraising, team building, and networking events.
Reasons to Choose Canadian University Dubai:
There are many reasons to choose Canadian University Dubai for your undergraduate or graduate studies, but let us tell you what sets us apart from our peers:
1. Canadian-based Curriculum:
We offer an education based on the Canadian curriculum, giving us internationally recognized quality and credibility.
2. Option to Graduate in Canada:
As a portal to Canadian higher education, you can start your degree at CUD then complete your studies and graduate from one of our partner institutions in Canada.
3. UAE Accreditation:
All of our programs are accredited by the UAE Ministry of Education: Higher Education Affairs.
4. International Faculty:
Our international faculty are highly qualified and inspirational in their field, bringing innovative teaching styles and philosophies from across the globe.
5. Graduate Employability:
With an education based on the Canadian principle of prescribed learning outcomes, CUD graduates are highly employable in the international jobs market.
6. Flexible Learning:
We offer flexible program schedules ‒ evening and weekend classes are available for both undergraduate and graduate programs.
7. Business-district Location:
We have a convenient downtown location in the heart of Dubai’s business district, with state-of-the-art academic and recreational facilities.
8. Student-centered Approach
CUD is a student-centered university, where we value student success above all else.
9. Research Opportunities:
Our Research Centre provides students with the opportunity to be involved in cutting-edge research internationally and in the UAE.
10. Multicultural Student Community:
We have a truly multicultural learning environment, with students from over 100 nationalities.
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