A Certificate of Completion approved by Ministry of Education is provided to all students. This course will explain and help you understand the essence of search engine optimization. You will learn to use it in a broad context and improve yo
DurationThis program will explain and help you understand the essence of search engine optimization. You will learn to use it in a broad context and improve your online presence and business.
Outline:
Introduction to SEO (Search Engine Optimization)
- Understanding Search Engines
- Search Engine Friendly Site Design and Development
- Basics of Keyword Research
- Google Rankings
- Google Panda and Other Algorithm Updates
- Link Building
- Search Engine Tools and Services for Webmasters
- Steps to Optimize Your Website
- SEO Recommendations
Introduction to SEM (Search Engines Marketing)
- Google AdWords
- Google AdWords account
- Google AdWords Account Structure
- Keywords
- Bidding and budget
- Creating campaigns and ads
- Optimization of the campaign
- Campaign tracking
- Advertising with Bing / Yahoo! network
- Setting up SEM Strategy
- Analyzing the Efficiency of the SEM Strategy
Features
- Project-oriented training
- Customized training materials
- Experienced and Certified Trainer
- Certificate of Completion approved by Ministry of Education
- Recorded videos of complete training sessions
Why AMCC Institute
- Classroom Training
- Practical and Theory is Covered
- Training materials provided with recorded sessions
- Free revision of the training
AMCC Institute is committed to providing an excellent learning and teaching environment to the students. It provides an environment where creative and cooperative learning methodologies evolve and it enriches the proficiency level of each individual participating in its numerous programs.
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